Wine Business is in the Pink

Some recent headlines on rosé wines include: "Has Rosé Reached Its Tipping Point?" or "Rosé: Wave hits Wall?" Has anyone asked these questions about red or white wines? As the summer months progress and consumers confront walls of pink wine, rosé is settling in as a year round beverage. by Monika Elling

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Wine Marketing: Industry, Please Meet the Backwards Bicycle

"The consumer is in charge, and when that is not recognized at the production level, problems abound. The industry needs to stop the assumptions about what products to bring to market, and elevate its efforts to create wines that will actually be wanted in the marketplace." Monika Elling

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